I donβt always read what I would normally choose to read. Sometimes, books simply show up.
A few weeks ago, I had some free time and only one book at hand: The Everyday Hero Manifesto, by Robin Sharma. He is not an author I particularly enjoy. His tone and the way he presents ideas are not really mine. Still, I read it.
Circumstances follow their own logic, and even books we would not actively choose can offer something worth paying attention to. The book is uneven, but not empty. Some ideas are reasonable, others less convincing. What stayed with me, however, had little to do with the book itself.
At one point, Sharma shares a list of his twenty-five favourite films. The list is entirely American. It feels as if cinema naturally stopped at one border.
That was the moment it clicked. The quiet decision to give the green light to Choosing Europe.
From there, the idea is simple: We are going to look again, more carefully, at what Europe produces, and treat it seriously as part of our everyday cultural and practical choices.